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Website Strategies and Tactics Articles

How To Pick a Color Scheme for Your Blog or Website

Have you taken the deep dive into the interwebs trying to come up with a color theme for your website, blog and/or brand lately? Did your eyes start crossing when you started seeing words like triadic, complementary, analogous, tones, hues? If you’re ready for a short...

How To Have Your Blog Up and Running In Under An Hour

Have you been wanting to start a blog, but the techy part held you back?Don't panic. Let's get you up and running in under an hour. Or maybe under 30 minutes.This post may contain affiliate links. If you use these links to buy something I may earn a commission....

10 Free Resources To Find The Perfect Stock Photo

Not a professional photographer? Not lucky enough to have an Instagram spouse?Don't panic. I have you covered. I've listed my favorite stock photo sites below.This post may contain affiliate links. If you use these links to buy something I may earn a commission....

What Is A Sales Funnel, Step by Step Examples to Create Yours

Once you have a funnel in place, you have a blueprint that shows you a proven process that you can repeat over and over again, which saves you time converting leads into sales, which increases your revenue more quickly. And yet most businesses don't have one. Say...
Are You Making These 2 Branding Mistakes?

Are You Making These 2 Branding Mistakes?

Are you branding yourself, or your broker?

One of the most common mistakes I see is an agent with a username that incorporates their broker’s business. @KellyC21 is great – until you change office and you are now @KellyKW. What about all that energy you put into establishing a following? Down the drain, my friend. A better choice would be @KellyNYCRealtor or something that identifies you in your chosen profession. In the last example, no one needs to go farther than your name to know 1) your name; 2) where you work; and 3) what you do.

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