Social Media Marketing Articles

How To Use Twitter Chats To Grow Your Community

TWITTER CHATSTwitter Chats are great for both the beginner and the advanced Tweeter (is that a real dictionary word yet?).This post may contain affiliate links. If you use these links to buy something I may earn a commission. Thanks.NOTE: Angela and I had to take a...

Best Guide To Twitter Advanced Search For Lead Generation

Using Twitter Advanced Search Feature To Find Leads Did you know that Twitter is basically a huge database of searchable information? Let me re-phrase that. A huge database of searchable conversations where you can find customers looking for you. That's amazing. But...

How To Use Hashtags Like An Influencer

the difference between event, campaign & brand hashtags ?Keep these definitions in mind as you read further: An event hashtag is a hashtag you use for a single and specific event. A campaign hashtag is a hashtag you use to bring attention to your business and...

Are Your Hashtags Helping You Find New Customers?

Hashtags have been around a long time now (in internet years)And yet most micro brands are still not using them effectivelyCreate A Hashtag Strategy That Helps Customers Find You Easier said than done. This will require a little research. Some things to...

How Often Should I Tweet?

by Liz Evangelatos Barney | Dec 19, 2020 | Social Media Marketing

If you’re new to Twitter and you have fewer than 200 followers,

I would say tweeting 3 or 4 times a day is plenty. At this point you’re still discovering who your followers are and if they’re even the type of followers you want.

3 Easy Tips To Growing Your Twitter Community

by Liz Evangelatos Barney | Dec 18, 2020 | Social Media Marketing

Twitter is the easiest and fastest way to connect with your audience online.Just don't expect them to come running to...

When To Like And When To Retweet – What’s the Difference?

Mar 20, 2020 | Social Media Marketing

Uhm, No. Very often I work with people that think that liking a tweet and retweeting someone's tweet is pretty much...

Getting Started on Social Media

Mar 6, 2017 | Social Media Marketing

Getting started on social media is a lot like kindergarten. At first you don’t know anyone, but then you find someone...

Are Your Tweets A Good Fit For Your Audience?

May 10, 2016 | Social Media Marketing

If only you could peek into the minds of your followers and figure out what they would like you to tweet to them. Well, I can’t make you psychic, but I can tell you what they’ve liked so far.

Are You Making These 2 Branding Mistakes?

Apr 22, 2016 | Social Media Marketing, Website Strategies and Tactics

Are you branding yourself, or your broker?

One of the most common mistakes I see is an agent with a username that incorporates their broker’s business. @KellyC21 is great – until you change office and you are now @KellyKW. What about all that energy you put into establishing a following? Down the drain, my friend. A better choice would be @KellyNYCRealtor or something that identifies you in your chosen profession. In the last example, no one needs to go farther than your name to know 1) your name; 2) where you work; and 3) what you do.

5 Key Mistakes to Avoid When Marketing Yourself As a Real Estate Agent on Twitter

Apr 12, 2016 | Social Media Marketing, Website Strategies and Tactics

When I started out on Twitter, no one knew me and making a mistake wasn’t a big deal. I still make mistakes, and let me tell ya, it’s A LOT more embarrassing now!
If you’re using Twitter for your real estate business, let me help you avoid a few embarrassing moments so you can put your best public image forward.